Back to Work
CRM · Case Study

Leadr.
Your pipeline, finally moving.

Lead capture, follow-up reminders, and a simple pipeline view, built lean for small teams who don’t need Salesforce.

iOS & AndroidCRM2025

Pipeline Board

9:41

Pipeline

New4
Contacted3
Won2

Role

App Design & Development

platform

iOS & Android

timeline

4 weeks

category

CRM

The problem

Leads go cold in the gap between "interested" and "follow up."

Small sales teams lose deals not to competitors, but to their own inbox. A lead comes in, gets a reply, and then quietly falls off the bottom of someone’s to-do list.

Full CRM platforms solve this with a hundred features a five-person team will never configure. Leadr solves it with four: capture the lead, see the pipeline, get reminded to follow up, close the deal.

It’s built to be set up in an afternoon by whoever’s actually going to use it, not a dedicated ops hire.

Key screens

Four screens that move the pipeline.

Features

Everything the pipeline needs.

Lead Capture

Add a lead from a call, form, or business card in seconds.

Simple Pipeline

A clear, drag-friendly view of every deal and its stage.

Follow-Up Reminders

Never let a warm lead go quiet, reminders that actually fire.

Quick Filters

Sort by stage, owner, or how long a lead has gone untouched.

Activity Log

Every call, email, and note tied to the lead automatically.

Team View

See the whole team’s pipeline without a separate report.

Design approach

A visual system built for this problem, not a template.

Every concept ships with its own small design system, colour, type, and interaction choices made for that product’s context, not inherited from a shared kit.

Colour palette

Signal Green

Primary actions & wordmark

#16A34A

Deep Forest

Dark surfaces & panels

#0B2318

Mist

Light surfaces & backgrounds

#F1F5F2

Typeface · Work Sans

Leadr

Your pipeline, finally moving.

Aa

Regular

Aa

Semibold

Aa

Bold

Aa

Extrabold

Lead CaptureCRM

Want an app like Leadr?

We design and build focused tools for real industries.

Get in touch